Business Communication

331. It is best to use a written channel in the following situations except when

  1. your audience is large and geographically dispersed.
  2. you need immediate feedback.
  3. you want to minimize the distortion that can occur when a message passes orally from person to person.
  4. you need a permanent written record.

Correct answer: (D)
you need a permanent written record.

332. It is best to use an oral channel in the following situations except when

  1. you want immediate feedback from the audience.
  2. you want to encourage interaction to solve a problem or reach a decision.
  3. you need no permanent record.
  4. your message is complex and requires further explanation.

Correct answer: (D)
your message is complex and requires further explanation.

333. Most grammar checkers can perform the following tasks except

  1. pointing out passive voice.
  2. pointing out words that tend to be misused.
  3. pointing out long sentences.
  4. constructing correct sentences.

Correct answer: (D)
constructing correct sentences.

334. Open Hint for Question 1 in a new window.

  1. preprinted form.
  2. memo.
  3. e-mail.
  4. letter.

Correct answer: (C)
e-mail.

335. Sales and fundraising messages are alike in the following ways except

  1. both compete for business and public attention, time, and dollars.
  2. both attempt to persuade readers to spend their time or money on the value being offered.
  3. both generally use the AIDA sequence to deliver the message.
  4. both are sent by nonprofit organizations persuading others to donate money or time to help others.

Correct answer: (D)
both are sent by nonprofit organizations persuading others to donate money or time to help others.

336. Speeches and presentations can be classified according to their purpose: to inform, to motivate, to persuade, or to entertain. Which is the least common in the business world?

  1. Persuasive
  2. Informative
  3. Entertaining
  4. Motivational

Correct answer: (C)
Entertaining

337. Taking the direct approach in a bad-news message provides the following advantages except

  1. it makes a shorter message possible.
  2. the audience needs less time to reach the main idea, which is the bad news.
  3. it presents an image of firmness.
  4. it avoids turning the issue over to an attorney.

Correct answer: (D)
it avoids turning the issue over to an attorney.

338. The AIDA plan consists of four phases; the action phase includes

  1. specific steps that the audience may take.
  2. an explanation of how your message relates to the audience.
  3. an attention-getting statement.
  4. evidence to support your claim.

Correct answer: (A)
specific steps that the audience may take.

339. The communication dilemma faced by Sue Lee at Suncor Energy Inc. includes each of the following except

  1. Not overloading people with too many distractions by sending unnecessary messages.
  2. Maintaining an open communication climate.
  3. Reprimanding employees who break rules.
  4. Ensuring that employees receive all the information they need to be both productive and satisfied.

Correct answer: (C)
Reprimanding employees who break rules.

340. The first step in planning a report is to

  1. prepare a work plan.
  2. define the problem.
  3. limit the scope of the study.
  4. outline the issues for investigation.

Correct answer: (B)
define the problem.

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